Packaging Design


iSatori is arguably one of the best dietary supplement companies out there. And not enough people know about them. I was charged with getting the word out about this up-and-coming company. In a virtual sea of sameness, iSatori has to stand out from the crowd.

Step one was defining the brand. The packaging was redesigned to give the brand a more modern and scientific look. After that, digital and traditional media support dramatically increased site traffic, direct orders, and then more retail distribution.

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